As San Francisco officials try to kill this year’s Halloween party in the Castro, leaders in other cities are welcoming revelers with open arms and weeklong celebrations. The holiday, quite simply, is a cash cow for city coffers and local businesses.
And to tourist officials, Halloween isn’t viewed as a nightmare but as a marketing bonanza. Toronto’s tourism office helped launch that city’s first weeklong celebration this year and is hopeful it will become a magnet for vacationers looking for some ghoulish fun.
In cities such as San Diego and Dallas, where the official Halloween events are planned for the Saturday night prior to Halloween, since it falls on a Wednesday this year, tourist officials have been plugging the parties to media outlets across the country.
Ross Crusemann, senior vice president of marketing for the Dallas Convention & Visitors Bureau, noted, "Thousands of participants will don their creative best to celebrate one of Dallas’ biggest annual events."
Halloween party planners in Canada and across the U.S. contacted by the Bay Area Reporter this week all said they had reacted in shock when they heard San Francisco not only had canceled its Halloween party but also were actively encouraging people not to visit the city come October 31.(keep reading)
And to tourist officials, Halloween isn’t viewed as a nightmare but as a marketing bonanza. Toronto’s tourism office helped launch that city’s first weeklong celebration this year and is hopeful it will become a magnet for vacationers looking for some ghoulish fun.
In cities such as San Diego and Dallas, where the official Halloween events are planned for the Saturday night prior to Halloween, since it falls on a Wednesday this year, tourist officials have been plugging the parties to media outlets across the country.
Ross Crusemann, senior vice president of marketing for the Dallas Convention & Visitors Bureau, noted, "Thousands of participants will don their creative best to celebrate one of Dallas’ biggest annual events."
Halloween party planners in Canada and across the U.S. contacted by the Bay Area Reporter this week all said they had reacted in shock when they heard San Francisco not only had canceled its Halloween party but also were actively encouraging people not to visit the city come October 31.(keep reading)
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